Designing a compassionate and welcoming brand, website and user experience for Hope Highland.

Context

Hope Highland is a newly setup counselling and psychotherapy service, based in Inverness, helping people with relationship problems, bereavement, work or school issues etc…

Brief

Design a professional logo that would effectively portray the business and be at the forefront of the company’s brand.

Design and build a high performing and accessible website that was welcoming and open to potential customers.

Solution

The logo uses the symbol of a snowdrop, representing sympathy, hope and rebirth, while the green provides a sense of neutrality and growth.

The serif display font provided a sense of delicateness and elegance to the design of the logo and throughout the website.